At LaRue Marketing, we specialize in creating a cohesive and impactful brand presence for our clients. Our recent project with Empower Financial Group highlights our expertise in web design, branding, and print advertising.
Client Background: Empower Financial Group
Empower Financial Group USA is an insurance brokerage firm that offers a wide range of group benefit plans and financial services. They provide essential coverage for various situations such as cancer, heart attack, stroke, and accidents, ensuring families are financially supported during tough times. Additionally, they assist high-net-worth individuals in developing structural plans to minimize taxes.
Project Overview
Empower Financial Group needed a comprehensive branding and marketing strategy to enhance their online presence and reach more potential clients. The client brought their existing logo to the project, which we incorporated into the new brand materials.
The Solution
We provided a range of services to establish and strengthen Empower Financial Group’s brand, which included:
- Website Creation: We designed and developed empowerfinancialgrp.net to provide detailed information about their services, client testimonials, and easy navigation for users.
- Brand Guide: We created a comprehensive brand guide to ensure consistency across all marketing materials, reflecting the professionalism and reliability of Empower Financial Group.
- Print Ads: We designed impactful print ads to promote their services, reaching a wider audience through traditional media channels.